An acquaintance passed on a link to a fascinating story yesterday about a study that looks at U.S. online porn consumption. The study, done by the Harvard Business School, found that not only is consumption generally the same across the country, if anything, conservative states are actually more into the porn than their liberal counterparts. Utah, land of Mormons and no drinking, was the biggest consumer with 5.47 content subscriptions per 1000 broadband connections. Moreover:
Eight of the top 10 pornography consuming states gave their electoral votes to John McCain in last year's presidential election – Florida and Hawaii were the exceptions. While six out of the lowest 10 favoured Barack Obama.
The study was done by looking at credit card data from a major unnamed adult entertainment company. Given the nature of the findings, my money is on Hustler - you just know that's the sort of irony/hypocrisy that Larry Flynt lives for.
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